The medium-sized company Vertrieb GmbH & Co. KG is one of Europe‘s leading greetings card and gift suppliers. The entire Depesche product range is currently sold in 26 countries and 16 language versions. In Geesthacht near Hamburg, Germany, trendy products are developed and distributed in house without third-party licences.

The objective was to create a new B2B online shop to supersede the previous shopping portal at www.depesche.com. The new shop would have to be integrated into the existing site. Depesche is active across all of Europe, so the shop would also have to be available in German, English, Dutch, French and Spanish from the outset.

The shop would be connected to the ERP system Microsoft Dynamics NAV in order to use product and customer data from there and to transmit orders directly to Navision.

The solution of choice was the integrated eCommerce solution silver.basic as well as the Web-Connector for Microsoft Dynamics NAV. Both products have proven successful in more than 100 projects in over 6 years.
The customer uses the ERP system Microsoft Dynamics NAV 5.0. The article data for the shop were imported from the ERP system. Prices and availabilities are determined at runtime via the Web-Connector. Product pictures are uploaded separately by FTP onto the shop server. Additional marketing and product group texts can be managed as required in eZ Publish, the shop’s CMS.

Existing login data were re-used in order to make the changeover from the old to the new system as easy as possible for customers. Registered customers can not only place orders comfortably in the new B2B portal, they can also have all receipts in the ERP system displayed at any time.

The quick order form has been appropriately expanded according to the customers’ requirements and can now show variant codes after input of an article number, and also lets users enter EAN numbers.

The new shopping portal for dealers is based entirely on Navision logic in the online shop. The ordering process has thus been streamlined for both Depesche and their customers. Important information need not be entered twice, rather is communicated directly from the ERP system to the shop and vice versa. The shop is available at all hours, so orders can be placed and information referenced outside the usual business hours. The new shop fits seamlessly into the overall market presence of Depesche Vertrieb GmbH & Co. KG.

Testimonial:
"The solution fulfilled all our expectations and cooperation with silver.solutions was outstanding." Marno Bohlmann, IT Manager Depesche Vertrieb GmbH & Co. KG

E-Commerce

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